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A social media community like Empire Avenue needs to be simple, useful and fun

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Empire Avenue has unlimited potential. The basic idea behind the thing is phenomenal. For those that have grown with all the changes that have been made it works fine and is relatively understandable. It is simple, useful and fun. It still has a core group of around 300 enthusiasts and while that number is still around there is hope but only if there is a radical rethink of what is going on. Empire Avenue needs to become more simple, more useful and more fun. To a large number of people. Places on the internet that are not simple, useful and fun have a limited chance of succeeding. I have long thought that once the number of active accounts dropped below 500 it would be something of a “watershed” milestone. By active I mean an account that buys shares in another account, runs a mission, does a mission or 2 and maybe does a shout out or makes a comment somewhere on the site once a week. My understanding of things is that these accounts have an Empire Avenue score of above 60. Right now we have 396 accounts at this level and 282 of these accounts are “leader” accounts. Given that there are several people running or managing more than one of these accounts we are possibly down to as few as 300 active members. These numbers are less than half they were back in May. They are less than 10% of what they were 3 years ago.

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Empire Avenue has unlimited potential. The basic idea behind the thing is phenomenal. For those that have grown with all the changes that have been made it works fine and is relatively understandable. It is simple, useful and fun. It still has a core group of around 300 enthusiasts and while that number is still around there is hope but only if there is a radical rethink of what is going on. Empire Avenue needs to become more simple, more useful and more fun. To a large number of people. Places on the internet that are not simple, useful and fun have a limited chance of succeeding.

  • Becoming simple will require trimming a lot of the existing features. I suggest stopping selling and removing shout outs, comments, feedback, pie, desserts, graded missions, the shop, Vees, more than one reward price for missions and several more things.
  • Becoming useful will require some creativity but several suggestions have been made in various places. Perks for users and campaigns sponsored by businesses will be a great start, The usefulness has to be immediately apparent.
  • Becoming fun will involve a radical change of approach to how EA works. Right now an account`s price grows and grows and they accumulate an increasing amount of eaves. I suggest fresh prices and eaves in the bank each month so that new people will feel they can participate and so that people once again have an incentive to complete missions. Like they did in November 2011. EA was booming then and could boom again.

Yesterday I spoke for 3 hours to an extremely enthusiastic newish member who has been active pretty much daily for 2 months. I listened carefully to what he had to say. What he had found difficult and what he found attractive about EA. He has an MBA in marketing and a computer science degree. After 2 months on the site and asking many questions he barely had any idea of how it works. In a nutshell this is why people are not sticking with Empire Avenue. It is too hard to understand.

How things are being done right now is not working and when things are not working changes need to be made for the benefit of everyone. These changes will not please everyone in fact they may not even please anyone. A high degree of selflessness will be required if EA is to have a future.
I hope that this post is taken in the spirit that it is intended. These are suggestions not criticism.

Let@s make a great Empire Avenue.

Michael

Why do we love lists and why should you use @listly ?

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My parents got me into lists fairly early on. To earn my weekly pocket money I had to complete a list of chores. Nothing to arduous but they had to get done. I had to make a list of clothes to take to boarding school. When I got there I often sat around with friends rating the top ten rock guitarists or goalkeepers or some such stuff. Check lists for exam preparation were followed by lists of things to do by the end of the day or week at work. as I got older bucket lists have gained prominence. I am sure you can think of more examples.

listly-square-logo

Lists are a great way of displaying content and with List.ly you can even crowd source that content. Instead of creating or buying software to this you can simply imbed lists in your own site as I am doing here. Readers or customers can add suggestions to the list or vote up or down existing content. Contributors or you yourself as an editor of the list have the option of adding links or photos to content too. For example you have a tourism orientated site. You could imbed a list of favorite places to visit and encourage people to add their own photos. If you are a restaurant customers could list what they would like to see on your menu. The possibilities are endless, especially for bloggers. Lists of alternatives and options are particularly popular.

With List.ly`s growing popularity the back link you create to your site will be increasingly valuable. You will also create active rather than “static” content. Google likes this. Your list will show up in searches on List.ly and there is a strong chance of it showing up high on Google too. That will depend somewhat on how much you promote your list.

Ten Top Tips to Cultivate Great Lists
Ten Top Tips to Cultivate Great Lists

Nick Kellet Ten Top Tips to Cultivate Great Lists

Nick Kellet | 10 items | 482 views

Source: http://blog.list.ly/2013/03/13/ten-top-tips-to-cultivate-great-lists/

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  1. 1. Make it Useful

    Make it Useful

    It sounds obvious, but it still needs saying. Your list needs to bring people value. Give value, in return for their attention. A great list needs to be useful to the reader.

    Great lists also often represent a spread of opinion. They are very rarely solely about you and become more interesting the less they focus on you.

    Great lists solve problems and are worth coming back to. So think about utility before you create each list.

    Great lists also often represent a spread of opinion. They are very rarely solely about you and probably they become more interesting the less they focus on you.

    Great lists solve problems. Great lists are worth coming back to. So think about utility before you create each list.

  2. 2. Not About You

    Not About You

    This is hard for many people to grasp, but don't make your lists about you. Great lists solve problems for the people who you serve.
    Don't think about what you do, think about what people do with what you do.
    How can you make that process simpler? How can you add value? How can you share your experience and learning?

  3. 3. Make it Spreadable

    Make it Spreadable

    Ask yourself, will someone else want to embed my list on their blog? Sharing is great, but embedding has a much longer term impact on findability.

    Not all lists need to be embed-worthy, but if you want your list to spread and generate brand/cause awareness for you, you need to make sure other people want to play a role and can see the utility in embedding your list in their blog. They need to feel their community will benefit.

    Leave them room. Give them credit. Let them help.

    When people do embed a list it's usually because they can add their own perspective on the content of the list. They are also more likely to want to embed the list if they are included on the list. They obviously think the list is valuable and worth sharing, but being able to add their own opinion in their blog post is essential.

    Make lists that are worth commenting on. Create a list that takes a stance or that expresses an opinion. Polarizing your audience is valuable.

    People who connect emotionally to your ideas will want to help, share and spread your lists by embedding them.

  4. 4. Choose Evergreen & Ever Changing Topics

    Choose Evergreen & Ever Changing Topics

    A great list will always be current and relevant, but also always be changing. Those changes don't need to be happening daily, just as needed. Some lists are directories of links, some lists contain tips and advice, just like this one.

    Great lists are worth bookmarking, worth following, worth coming back to.

    When people contribute they connect emotionally to the list and that makes them want to come back to see what's new. Letting a list stagnate is a sure way of losing future participation.

    A great list pops into your head when you discover some new gem and you think to yourself, I should add that to that great list.

    Good lists become great lists if they evolve over time.

  5. 5. Fun & Emotional

    Fun & Emotional

    Sometimes we just forget that a good list is just fun. Can you make people smile? We all need moments of joy, we all need moments to reflect. Lists are a great way to deliver this experience.

    Skimable content lets people find the fun they need.

    Sometimes you just need to collect a list of fun quotes, cat photos, silly videos or some emotionally uplifting Ted talks.

    Great lists connect with your audience, so how can you find the humour and the emotional angle.
    Sometimes you just should run a caption contest. Let other people bring the humour.

    Sometimes you just need to leave people room to express their thoughts and feelings.

    Great lists should also contain surprises. Don't just include all the obvious ideas. Be willing to package some surprise content in your list. Surprise is utility.

  6. 6. Leave Gaps

    Leave Gaps

    This is the hardest trick to master. As a writer you want to complete your list and be useful. At the same time you want to ask for help. Those two goals conflict.

    If you complete your list, you leave people no room to contribute. If you ask for suggestions to a rich and complete list, the number of people who know your topic well and who can contribute is dramatically reduced.

    Leave off some obvious stuff, purely to entice and tease out participation.

    So leave gaps. Those gaps will get filled over time, but by that point you have a list with multiple contributors and people feel more willing to participate when they see content that has been sourced from many people.

    Social proof is a powerful tool. When you begin a list with no social proof and no contributors, the best tip is to leave gaps.

  7. 7. Encourage Social Participation

    Encourage Social Participation

    To make a great list you really need multiple people to participate. You can make a list by yourself, but in the age of participation, if you involve other people, then more people will want to get involved.

    Don't make a list then expect people to participate. Involve people in the making of the list. This list is not a good example of that, but that's because this list is about sharing my accumulated learning.

    Getting the first 5-10 people to participate is the hardest. Often you have to reach out and ask in person, but once a list is clearly sourced from multiple people, then more people become willing to follow, vote and contribute.

    The people who follow and who help curate a list are also a big part of the value of a list.

    Communities form around shared interests. Only people who love the list topic will find it interesting. People share what they care about, and in so doing, tip search engines as to its significance. Sharing makes stuff more findable, so you want to make a list that is worth sharing.

  8. 8. Set Expectations

    Set Expectations

    Great lists tell people what to expect. Great lists lay down expectation of that you want from your audience.

    Do you want votes, comments or contributions. Often it's wisest to focus on one.

    You can be clear on your list, but you can also be specific in your blog post and give people the rules of engagement. Don't be afraid to be specific. People like simple specific asks. Then people can ask them a simple question - can I help. Not everyone will and you shouldn't want everyone.

    You need to focus on the early adopter. Focus on the first people to contribute. IF they join its much more likely others will follow. Keep it simple. Be obvious.

    If you want people do embed your list ask and give them instructions. Don't assume people know what Listly is. Don't assume people know that they can contribute.

  9. 9. Be Welcoming / Be Findable

    Be Welcoming / Be Findable

    The name of your list matters. The name of your blog post matters. Make sure your including all the information that will help people find your list.

    A headline image is a great way to make your list welcoming, it also helps your get found via image searches.

    Lists with great headline images stand out. Keep them simple, visual and welcoming. Ask yourself would I embed this list, make sure your headline image is not off-putting. Make sure it looks professional.

    Headline images and cover pages are simply the norm today. Setting a visual stage is important with setting initial expectations.

  10. 10. Embedded

    Embedded

    There are many reasons why embedding enhances your list.

    First is demonstrates that lists can be embedded, so if you embed your lists, others may do so too.

    Embedding your list in your blog also gives you the chance to provide context and set expectations. You can always do that better in a blog post. Embedding a list puts the content in front or your blog audience, which will be a different audience than the people who discover your list via Listly.

    Embedding your list also means your list gets seen more. Embedded lists get featured on Listly's home page every time your list is viewed, so if it's well named you can get more list views.

View more lists from Nick Kellet

List.ly is a social network you can follow and engage with people. It has a useful chrome extension and also a recent feature for extending the usefulness of Twitter lists. For more about how List.ly works I hope that you will check out these 2 short videos.

I truly hope that you will give List.ly a try.
Please feel free to ask any questions or give any insights in the comments here

Thank you
Michael

Why the upcoming New Zealand election needs one hashtag #Kowhiri2014

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New Zealand will have a general election on September 2014. Kowhiri2014 It promises to be the most interesting one for some time. Perhaps since 1999. Elections are useful not only for determining who will sit in Parliament but for the discussion about important issues that invariably takes place. New Zealand has a relatively small Twitter population who are mainly fairly new at Twitter but use of Twitter in New Zealand has certainly increased noticeably in the past few weeks.

ballot box maoriflag

Twitter has been described recently by one it`s inventors Evan Williams @ev as “An information network rather than a social network”. You “follow” the tweets from an account rather than “friend” it. In addition cnversations and the flow of information on specified topics are followed and engaged on by use of hashtags. What has become obvious to me is that it is extremely difficult to follow the conversation as there are around 10 different hashtags being used. I propose a uniquely New Zealand solution to this by nominating use of #Kowhiri2014. I saw it today because @serenity22 who I follow retweeted @ColmarBrunton who are using it.


#Kowhiri2014 is distinctive and memorable. Right now alternatives in use include #votenz #decision14 #nzvotes #nzpol #electionnz #nzelection #nzvotes2014 #votenz14 #vote2014NZ and more. When you have one hashtag Twitter conversations can then be subgrouped and easily searchable by adding a second hashtag. For example #Kowhiri2014 #poll or #Kowhiri2014 #issues or #Kowhiri2014 #events or #quotes etc. My favourite would probably be #Kowhiri2014 #cartoons.

You can even use Twitter advance search to follow conversations about #Kowhiri2014 in different areas of New Zealand. Go here to use this great function https://twitter.com/search-advanced It often makes much more sense to filter search results so you only see tweets that come from your area. You can determine the radius of the search area. For example during the immediate aftermath of the February 2011 earthquake in Christchurch I was able to learn what was happening in my mother`s immediate area with this function.

Besides using hashtags for following conversations Twitter is best used by following curated lists. I have made a Twitter list of accounts tweeting news and views about the election and will edit it to include others please let me know in the comments below if you wish to be added. Let`s have a great conversation and make a better New Zealand together!

You can follow this list at anytime simply by searching at https://twitter.com/mqtodd/lists/new-zealand-politics


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Any thoughts or tips about following the election on Twitter?

Get Donated Tweets with @JeffPulver`s @JustCozApp Justcoz you can #NonProfits

JustCoz Is An App for Twitter That Helps Your Nonprofit

JustCoz

If you are in charge of a nonprofit organization (501C(3) Nonprofit) then there is an app on Twitter that will help you strategize your marketing plan. Founded by jeff Pulver this is a clever and easy way of spreading your message and many Non profits have taken up the chance.

Instead of just raising money, you can give your donors another option–to donate one Tweet a day. You get your own nonprofit’s profile page and it looks like this:

Screen Shot 2014-09-02 at 6.55.30 PM

 

With JustCoz, your donors will sign up through their Twitter accounts and when you are ready to promote a tweet about anything, (donations, blog, awareness,) then you just go into your dashboard and type the tweet, add the link, then click on Broadcast.

Everyone who has signed up to be your donor will tweet your tweet. How?

When they sign up for JustCoz, they give the app permission to access their account and tweet for them. And don’t worry–you can only broadcast one tweet a day which is their way of preventing spam. And your donors can sponsor you and other nonprofits they support.

Your tips for using @JustCozApp

Web Tools Wiki Your tips for using @JustCozApp

Web Tools Wiki | 0 items | 144 views

Your tips for using @JustCozApp

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    Tweets come out looking like this

    Here is a short video Tutorial on how to use JustCoz. Hoping that this will make a positive difference for your Non Profit

    10 tips on how to use the Avenue.io portfolio management tool for Empire Avenue

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    Avenue.io is pretty much an essential tool for managing your Empire Avenue account. It is officially endorsed by Empire Avenue itself and you can get a combined premium package for both tools. There are plans to expand it into a management tool for your social networks as well.

    avenue.io

    Here are 10 useful tips. I would love to hear more tips from you.

    1. Explore Avenue.io thoroughly. There are drop down menus and many options. You will save time in the long run and connect with more and more people by using Avenue.io to its full potential.

    2. Save your searches and save a lot of time.

    3. Advanced search options can let you select “Empire Avenue leaders” only. The box to tick is at the bottom of the right hand column. Buy these accounts to get double dividends

    4. Use the “Stocks with Eaves” option when buying stock with Avenue.io. These accounts are much more likely to buy you back Avenue.io_dashboard

    5.Try the “Community” feature for investing options. You can open a list of all members of any community

    6. Sort by: Avg Div/Share (this is the avg yield). You can rank these highest to lowest when buying and lowest to highest when selling.

    7. Tired of repeatedly seeing people who have blocked you? You can hide them.

    8. Save your favorite accounts from being sold by adding them to a safe list.

    9. The network score menu is particularly useful when buying. If an account has an Empire Avenue score of over 40 then they are fairly active on a regular basis and likely to notice and return your buy.

    10. Make sure you buy active new accounts by firstly selecting “Joined after” say 10 days ago. Then set “Investments” at say “More than 10″.

    Please click on this List.ly list and add your own tips. You can also vote the tips up or down so that the best ones are most visible

    Your top tips for using @Avenueio for Empire Avenue

    Web Tools Wiki Your top tips for using @Avenueio for Empire Avenue

    Web Tools Wiki | 8 items | 399 views

    Avenue.io for Empire Avenue

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    1. 1. Saving searches is a great time saver

      Saving searches is a great time saver
    2. 2. Advanced search options can let you select "Empire Avenue leaders" only

      Advanced search options can let you select "Empire Avenue leaders" only
    3. 3. Use the "Stocks with Eaves" option when buying stock with Avenue.io

      Use the "Stocks with Eaves" option when buying stock with Avenue.io
    4. 5. Love the "Community" feature for investing options

      Love the "Community" feature for investing options
    5. 6. Buy, buy and buy and start with the stocks with highest dividends.

      Buy, buy and buy and start with the stocks with highest dividends.
    6. 7. Yield Baby!

      Yield Baby!
    7. 8. Sort by: Avg Div/Share (this is the avg yield)

      Sort by: Avg Div/Share (this is the avg yield)

    View more lists from Web Tools Wiki

    Please ask any questions that you have about Avenue.io here

    Thank you

    Michael

    10 essential everyday online tools

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    It was a little hard to pick out 10 everyday go to online tools out of many that I regularly use. However I have decided on giving you these 10 to study and use. I truly hope that they will save you increasing amounts of time and enhance your internet experience.

    I get a lot done each and every day and I have tested various ways of doing that. I am sure that we all have several tricks but these are a few of mine.

    I will give you a brief overview of how and why I use each tool and then send you to a more comprehensive explanation of how they work. The links for each tool will take you to pages about the tool in The Web Tools Wiki. The Web Tools Wiki is a collaboration of information about online tools. Like Wikipedia contributors can edit and update information. Right now the wiki has pages about 700 or so tools. Some of them have only bare bones information right now and some have a lot. It is just starting but I hope that you will learn a lot from it and perhaps even choose to become a paid contributor.

    webtools

    Here are 10 tools that I use every day

    1. Hootsuite

    Hootsuite is my main social media dashboqard. In there I can see my 3 main Twitter lists that I watch and I can do many things with the information that I see. I do not go to Twitter.com every day. Hootsuite also allows me to schedule tweets, Pinterest pins and more. I get so much information from accounts I trust and rely on via Hootsuite.
    Please go here to learn more.

    2. Skype

    If you ever want to call me this is the best place to do it. I keep my skype on most of my waking hours and have a massive amount of contacts there. A huge bonus of skype that not everybody knows about is the ability to make calls to landlines very cheaply especially if you pay a monthly subscription.
    Please go here to learn more. http://webtoolswiki.com/skype

    3. Buffer

    I have several Twitter accounts and Facebook pages so I use a Buffer Pro account which is set up to post to about 20 places. Whenever I find something online that I want to share I usually use the Buffer chrome extension to schedule it to one or more of these places. This keeps a regular flow of handpicked content coming out of them.
    Please go here to learn more.

    4. Tweepi

    Managing a large Twitter account can be very time consuming. Tweepi is my go to tool for this. It allows me to follow 1000 highly targeted people a day and to add them to Twitter lists. All in around 5 minutes per account. I then use it for another 5 minutes or so to remove inactive Twitter accounts and sometimes accounts not following me back. Following steadily and regularly is great for your account as newly followed people will often check out your recent tweets and engage on them.
    Please go here to learn more.

    5. Empire Avenue

    Empire Avenue is great for analytics, for meeting highly active and collaborative people and for finding their favored content to share. Of course they often reciprocate making it all the better. It is a relatively complex and multi-faceted website for the beginner but worth getting to know.
    Please go here to learn more.

    6. Avenue.io

    I run several large Empire Avenue accounts and do not do any management of them inside Empire Avenue. All my stock market purchases and sales are done in Avenue.io and I regularly do 20,000 a day in there.
    Please go here to learn more.

    7. Canva

    Pictorial content is a very powerful marketing weapon. Canva will help you get ahead in this field.
    Please go here to learn more. http://webtoolswiki.com/canva

    8. Scoopit

    Not all of us have time to create a regular flow of content. Scoopit is a key curation tool. Scoopit allows you to have topic boards and also recommends popular recent content to you. It is a social network as well and you will meet many active curators in your specialist areas there.
    Please go here to learn more. http://webtoolswiki.com/scoopit

    9. Triberr

    Another great Pillar 6 tool/ community with a main purpose of providing a stream of content for you to share from other like minded collaborators. You will also be shared heavily from here if your content is of a reliable standard.
    Please go here to learn more.

    10. Circle Count

    Google+ is my favorite social network and Circle Count is a wonderful tool for tracking progress of your account and also for viewing other accounts via the excellent chrome extension. You can quickly see how active an account is by hovering over it while in Google+. 2 other great features of Circle Count are notifications of when you are added to circle shares and also a daily overview of how each of your accounts has performed.
    Please go here to learn more.

    How to raise awareness on Twitter and SM by @TumorWarrior #BrainTumorThursday #BTSM

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    Hi everyone this is a guest post about how he is raising brain tumor awareness from a guy who I have massive respect for. None of us can imagine what it must be like to be diagnosed with a brain tumor. The amount of courage that people like Lou has humbles me.

    Here is what Lou decided to do about raising awareness. What he has achieved is impressive.

    “Sometime after being diagnosed with an inoperable malignant brain tumor in 2009, I began to wonder if there were people on Twitter who also were battling brain tumors. Slowly, I began to find people and we began sharing information and mutual support. One of the people I met was Nancy @uvmer, who had recently lost her best friend to a brain tumor. She came up with the idea of a focused period of time for the sharing of information and support, a time when you knew there would be people paying attention and tweeting. #BrainTumorThursday was born. I’m not sure when she came up with the idea and when the tweets started, but by 2012, looking at #BrainTumorThursday over the course of the entire year roughly 84,500 tweets and retweets bore the hashtag and reached a potential audience of 365,000,000. Just one year later, looking at #BrainTumorThursday over the course of 2013, roughly 170,000 tweets and retweets bore the hashtag and reached a potential audience of 970,000,000.
    This year, through six months, roughly 97,000 tweets and retweets bore #BrainTumorThursday and reached a potential audience of 706,000,000. Somewhere from 2009 to today, I changed from being interested about the project, to passionate about it, to arguably obsessive.

    braintumorawareness

    The #BrainTumorThursday campaign originally ran for Thursday as determined by the time on the eastern coast of the US. It didn’t take long to realize that there contributors from all over the world. The campaign now officially starts when it first becomes Thursday somewhere until it is no longer Thursday anywhere in the world (the “global Thursday”).
    The approach to growing the activity and awareness was somewhat haphazard at first. Slowly, we started to learn what sort of tweets would be read and retweeted so that brain tumor awareness was brought to larger audiences. For me, this meant reducing the scary tweets (there are a multitude of frightening statistics available) in favor of more brain tumor news, stories demonstrating courage and resolve, tweets about what it’s like to have a brain tumor, and inspirational tweets.

    btbaby

    The #BrainTumorThursday campaign does create some positive impact for many people. Here is a sample of answers to the question, “What does #BrainTumorThursday mean for you?
    @ZHeatherChamp: It means I’m not alone and there are people who really GET IT!
    @seattlerockgal: #BrainTumorThursday means there is a whole community of support out there & people committed to finding a cure.
    @HYHUTriangle: To me #BrainTumorThursday‬ is living courageously with this disease and being able to use knowledge from my experience to help others.
    A sample of a few popular tweets with the #BrainTumorThursday hashtag illustrates the types of tweets that are posted. Would love you to click through and engage with any of them! They are all live embeds.

    “Insurance company pulls coverage for 8 month old with brain tumor” got at least 1,719 retweets

    “After intense negotiations, my neurologist allows me 2 drinks a week, but not on the same night” got at least 1,469 retweets.

    “Can’t grasp the notion that every day is a gift? Talk to a person with a brain tumor” got at least 1,426 retweets.

    btsm

    If you want to read some more about all this, here’s an unsophisticated website that I piddle with: https://sites.google.com/site/tummorwarrior/home. Hopefully, #BrainTumorThursday has helped people. Frankly, if only one person spots a brain tumor early, learns important information about their tumor and treatment, or gets comfort and support, the #BrainTumorThursday campaign is a smashing success.”

    ~ Lou

    How the new @WebToolsWiki works and what is there for you #online #tools #wiki

    By  

    Some friends and I have been putting this Web Tools Wiki together over the past few months we have over 1100 pages in construction and being daily updated. There are so many tools available now that will make you more efficient in work and play. Tools develop fast and many come and go. We will keep track of them for you and will also have regular newsletters.

    We aim to become the go to place for information about how to use the internet. Yeah a big goal but as a growing team of editors and contributors we believe anything is possible. Our first app is coming soon and I will update you in the next week or so how to access that to get tips on tools on the run.

    We are very much is start mode and would love any feedback you have. We believe that there is something for everyone here. From great grandmas who want to Skype their new born great grandchildren but cannot work out Skype right to web designers wanting to make cutting edge animated infographics and need the latest updates and tips about GoActivate.

    webtools_wiki_homepage

    here is a brief video about how you can use one of our pages to get information about a tool and to then interact with other users of the Web Tools Wiki.

    Thank you so much for checking it out

    Michael

    The 5 biggest reasons you may suck at social media

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    There are 5 main reasons I can immediately identify why nearly all of us are having a limited social media impact. I am not saying at all that I have all these things sorted myself. i simply attempt to improve every day. Fixing these things is going to maybe take a change of mindset and initial work. Some rowing.

    We are nearly all battling away individually. With no celebrity status nor money to promote posts or pay support staff etc. Celebrity status and money are not so easy to just grab. But working together with other like minded individuals is. Collaboration.

    Secondly nearly all of us do not 100% believe it works so we are inconsistent. Please trust me that social media is not going away. Every single connection that you make and footprint that you leave will serve you. Belief.

    latin proverb pinterest

    Third reason is lack of overall strategy and goals. Of course not every time but nearly every posts should be part of a plan to achieve something. And you need to measure at the end of each month to see if that has worked. Make a plan. Find out why you are doing all this.

    Fourth is lack of knowledge and a continually evolving use of time saving tools. You could actually be doing 5 times or more as much as you are doing every day just by putting in 2 or 3 hours study. And this knowledge and these habits will serve you a lifetime.

    Fifth and biggest reason is lack of original content. With the occasional personal touch thrown in. Have you noticed how selfies have got popular and get lots of likes and comments? But not if all you post is selfies. Just say once or twice a month. We want to know you. Look at the words social media and look at how social media started. Social is about people. Media is about publishing. Publish about yourself and about other people and when others do that engage on it. Do that and people will then start taking notice of your opinions.

    We are now the media. Would be thrilled to answer any questions you have or to discuss any of this with you in the comments below.

    To your online success

    Michael

    Why get excited about the inspirational content startup Kamere @kamereinspires by @shane_barker

    Earlier this week I blogged about why so many of us love inspirational quotes and messages. Kamere is a site to find and share inspirational content including quotes,stories and videos.

    Shane Barker is a startup advisor and also in charge of digital content for Kamere. 20140804161426-Shane_Barker

    Kamere

    Kamere 2

    The Founder & CEO of Kamere is Kim Box. Former VP at HP leading a global organization of over 10,000 HP employees & 5,000 contractors in over 100 locations. International speaker and author of Woven Leadership. Director on the American River Bank Board. Past Chair on the American Red Cross- Capital Region Board and on the American Leadership Forum Board. Producer of Emmy-winning documentary Collision Course.

    Kamere was born from Kim`s desire to make a difference.

    Startups like Kamere are all very different. Some go well some do not. They need to be scaled. I recently made this popular resentation about scaling your startup. Just 12 short slides hope you check it out.

    We are keen to learn from other people providing a similar service to Kamere. Please let us know any other places that are like Kamere. You can vote your favorites up and down as well

    Alternatives to @Kamere

    Web Tools Wiki Alternatives to @Kamere

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    1. 2. LoveGrid, a new social network developed to cheer you up

      LoveGrid, a new social network developed to cheer you up

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    So as a startup Kamere has made the site in a very basic form and will roll out gradual improvements regularly. Our next step is to make an app. Right now we are crowdsourcing to fund an app.

    As you can see from this tweet things are going well!!

    Once you have used Kamere we would love your tips you can add some here

    Your tips for using@Kamere
    Your tips for using@Kamere

    Web Tools Wiki Your tips for using@Kamere

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    1. 1. Be part of Kamere by checking out their fundraiser on Indiegogo indiegogo.com/projects/kamere-inspiration-to-uplift-l...

      Be part of Kamere by checking out their fundraiser on Indiegogo indiegogo.com/projects/kamere-inspiration-to-uplift-l...

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    Please also ask any questions about Kamere or about startups in general in the comments below. Either via the Google+ default or if you prefer by flipping over to Facebook.

    Thank you so much for the chance to write this here Michael I hope you and all your friends enjoy Kamere

    Shane

    Why do we love #socialmedia inspirational quotes so much?

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    Along with cats, funny memes and gifs inspirational quotes remain hot hot hot on most social media networks. Why do we not get tired of them? I asked some Facebook friends today and got some great answers. You may have some insights to add in the comments below or in this FB post you can click on it it is embedded.

    Studies prove that being inspired increases happiness and well-being, facilitates progress towards goals, and serves as a springboard for action and creativity (Harvard Business Review ‘Why Inspiration Matters’ Scott Barry Kaufman – Nov. 8, 2011).

    here is what some of my friends said:

    Inspirational quotes appeal to me for many different reasons. Sometimes they serve as reminders while other times it is a new way of looking at a situation. Sometimes they open a world of possibilities and other times I appreciate them because they make me feel good. And, last but not least, oftentimes I marvel at the beauty and simplicity of the message. ~ Janet Callaway

    They are often easily recited and resonate with many as human challenges are similar no matter what background/culture.~ Nick Theodoropoulos

    Positivity changes one’s outlook & response to daily life. Our society is witnessing extreme stress, war, increased crime, poverty, it goes on and on. For me, to read or hear a positive reinforcement influences my day, my interaction w/ others, my mindset. It becomes all good.~ Rose Prosser-Boyle

    For me it is the sudden change of attitude or shift of mindset that inspirational quotes can give me. One got me the other day. It has made a massive change in the way that I am doing things. It was a quote by Gary Player saying the harder i work the luckier I get. Yeah we have probably all heard this before but maybe it got me at the right moment. I suddenly realised that if I was going to make my book successful i was going to have to work harder on it. It was simply not going to happen without that. I am now doing another 2 hours a day. Scott Buehler tweeted something today about how the biggest motivation a worker can have is to see their boss do an honest day~s work. i also found that extremely empowering as I grapple with being a boss/ manager of a growing team

    Look at these 3 examples from Twitter, Facebook and Google+ 300 retweets. 1100 shares etc People love this stuff. I truly believe that wider and wider exposure to wonderful thoughts will make a serious difference in everybody`s lives if they allow and then act.

    Why did these posts get shared so much?

    Usually it is best not to comment on a quote. Let it speak for itself. Discuss the meaning it has for you in the comments by all means but realistically people want to share it on as it is without your interpretation or exhortation. Agree?

    Here are some of my favorite quote posts. Where I can i am leaving links underneath them so that you can share and/ or engage with them on various social media places. Just click. Thank you!!

    Lennon

    Sinatra

    7th pillar

    Louise hay

    Success

    Regret

    denis waitley

    einstein3

    canfield

    Larry Winget Pintererst size

    carl bard pin size

    Lucas pin

    Never give up on pinnable

    Judy Garland pinnable

    Haskins pinterest

    georgeeliot pin size

    Some things to think about before blocking people on social media

    By  

    Blocking can be a useful tool but as you will learn it is a step worth giving some consideration to. You may be a life master and if so this post is probably not for you. If not please read on! This is an increasingly vital part of your Pillar 4 social media strategy. As your connections grow and your influence increases blocking decisions may well become more prevalent.

    I block extremely rarely but I have had several terrible experiences that came from me blocking people. I have had several online communities spring up to discredit and attack me just because I blocked the wrong person or removed them from a group or even just unfriended them. This was not worth it and I should have simply ignored them. Maybe you have too. Yes there are trolls and haters out there but it is important not to group them. They all have their own personalities and motives. Here are 5 things to think carefully about before pushing that block button. They are all somewhat inter related. Much like the way that blocking people can have connected repercussions that you may not have thought of. I hope that this makes your social media experience more fun and interesting.

    Solve these 5 problems by starting your own podcast by @ronsley

    I met Ronsley Vaz at a 2 day business seminar run by David Dugan in Brisbane last month. I also had the chance to enjoy 7 courses of Ronsley`s amazing cooking. Ronsley is growing his business and his brand by podcasting and shares some great insights here.

    ronsley

    Did you ever consider starting your own podcast? Do you currently listen to a podcast you really love and want to do the same?

    Well, that was my story. I used to consume podcasts and audio books like they were going out of style. They inspired me. They got me thinking about points of views that I hadn’t ever thought of before. They got me envious of the podcast host because of how fluently they spoke and carried a conversation. They motivated me to make changes to my life that I would have never considered making before.

    For example, I now have my own show. Its called the Bond Appetit Podcast. And, I have been on the top of iTunes in two categories: Food and Fitness & Nutrition. My show is all about fixing your relationship with food and uniting various people over food.

    It does not matter what the podcast is about. What matters is the first question of this article. Did you ever consider starting your own podcast?

    I believe that these are the top 5 problems you will solve if you start your own podcast:

    1. Never be a nobody again

    Please do not misunderstand this heading. I don’t mean that you are “a nobody” now. I mean that when you have a podcast, you suddenly get known in countries that you wouldn’t have ever thought of before.  I currently have listeners in Luxemburg, Switzerland, Mexico and even Kuwait. It does not mean that I feel more like “a somebody” now that people in these countries know my name. But, it does however impress on me that I can reach these people from my study table. And, that blows my mind.

    2. Change the world

    Did you ever want to be a small part of history? I have never admitted this to anyone but my wife before, but I would love to be mentioned in a history book for future generations.  I am nowhere close to that point, but my podcast will forever be part of the Internet. I hope at least, unless iTunes crashes and takes all my audio with it. More importantly, I know that I would have at least changed one person’s world before I go. Which brings me to my next point.

    3. People will value your point of view

    Within the first 3 weeks of starting my podcast, I got a message that said this: “Found this podcast by accident and I’m glad I did! First off, I LOVE this dudes voice! Ok, I eat like CRAP and I’ve REALLY been trying to change my ways lately. Then bam, I find this podcast! GREAT info that REALLY is a wake up call for me. We NEED to feed ourselves in the best possible way imaginable and this podcast is a GREAT source of info! Way to go!!”

    4. Have influential and cool friends

    Because I have an interview show, every single guest on my show is now a friend. They are experts in their fields and they have been on my podcast. Have you heard of the saying, “Its not what you know, but who you know”. That is not entirely true. I believe that it is pointless knowing the right people, if you have nothing valuable to contribute to the conversation. The fact that you are reading this article would tell me that you are on a quest to know more. More importantly, it should tell you that you have something important to say.

    5. Talk about what you care about

    I bet you must have something that you can’t shut up about to your friends and family. There is a topic that you can talk about for days without food, water or even a compliment. I can bet that there are other people on the planet that would love for you to talk to them about that topic. They would love to listen.

    So, please don’t die with your music still inside you. Go out there and create your own show. Make it great and in your own image. bond appetit

    If you have any questions on how to go about doing this, please contact me. I will be very happy to help.

    By Ronsley Seriojo Vaz

    Chief Food Sharer @ The Bond Appetit Podcast

    Would you try having 10,000 targeted new Twitter followers in the next month?

    By  

    These are days of massive connection so I wonder if you are getting involved in all of it as much as you could be and getting the benefits as well. In June and early July I travelled in Australia and Hong Kong and was not as active on social media as usual. I did manage to keep up a basic presence and I explained with some tips how I managed to do that here.

    What I did do however in Australia was learn a lot from Adam Houlahan about how to maximise the possibility for connection. I learned for example that if you are prepared to put in say 15 minutes a day you can get 10,000 new targeted Twitter followers a month. Since getting back to Tokyo on June 7 I have spent the last 3 weeks putting Adam`s teaching into practice and I have to say that I wished I did it earlier. Numbers are not everything many of you will be saying. I definetely agree. There is how a lot to be said for connection. By reaching out to a new engaging person who is following one of your regular Twitter buddies you may well spark a very interesting and useful relationship. This is what I have been finding in the past 3 weeks.

    be open be a connector

    How to do it
    I selected 10 of my most active friends on Twitter. People who I have regular interaction with. I figured that many of their most active followers must have seen my name and my content. After 5 and a half years on Twitter I have learned that very very few people actively follow but a great many will follow you back. So you have to take the initial step. I have been following 1000 of these ten peoples followers a day in rotation. I urge you to try this for a month and see what happens for you. Get a Tweepi account and spend a little time learning how to use it. There is some information about Tweepi here. I cannot guarantee what will happen for you as that will depend a lot on the nature and quality of your content. My personal strategy is to follow back anyone who has tweeted in the past 2 months and who has a photo and a bio. I will usually unfollow people who send me automated or non personal direct messages.

    The results
    Twitter had been very quiet for me in the past 2 years or so. In the past 3 weeks since adapting Adam`s strategy it has simply exploded. Around 20 times the interaction that I previously had. When you use Tweepi you may be quite shocked to find how few of your followers are actually still tweeting. You will benefit from connecting with some of those who are heavily active. Who knows what just one new connection could lead to? Another big flow on effect has been increased connection in other places as well. This is probably because I list my about.me profile in my bio and new Twitter followers reach out to me on other networks via this. I have also sold more of my updating online book in the past month than ever before. So I am convinced that this works. We are all playing a different game on Twitter and on social media and there are no rules. I do believe however that you cannot have too many connections.

    By the way you can actually learn a lot about how I am using the internet from looking at my browser in this photo. What a giveaway!! Listly, Hootsuite, Twitter and Google+. Plus the editing area for updating and improving the 7 pillars Book. These are my go to places.

    Twitter_mqtodd

    This is an example of the kind of response that I have been getting to my tweets in the past few weeks. For a start you may want to go down the list of the good people who have retweeted and favorited this tweet. Most of these reactions have come from new followers. Connecting with these accounts will give your Twitter account a great kick start I think. Over 240 retweets and 104 favorites so far. Not bad right? Thank you so much everyone.

    If you decide to try this and follow 30,000 people in the next month there is a fairly good chance that around 8-12,000 of them will follow you back. Of course if you do not have so many followers right now you will be restricted by Twitter follower limits to 10% more than you have following you. So for example if you have 5000 followers you can follow up to 5500. The same principles apply though and you can use Tweepi to unfollow inactive accounts and also accounts not following you back. There are a lot of great people out there and if you have something great at a great price then you may well make some sales. Some of you already do this. How does it work out for you?

    Thank you for taking the time for reading and hopefully sharing this post.

    To Your Online Success
    Michael

    3 things I learned about the internet and life from the movie Jobs

    By  

    I watched the movie Jobs on a plane from Hong Kong to Tokyo a few weeks ago. The movie was not everything I wanted it to be. I wanted to know more about the products and how Steve came up with them. I am a geek i guess! It did however have some amazing learning in it.

    My 3 biggest take aways were;

    1. Do what it takes.

    If you are offering massive massive value to everyone around you then people will still appreciate you even if they do not like you. Being so focused on your success can lead you to neglecting relationships. However sometimes I think we go to far to please everyone and neglect simply delivering an awesome product. This is even more true nowadays because we are easily subjected to the views and opinions of naysayers via the internet. Ignore them. Steve Jobs knew what he wanted to achieve and nothing was going to get in his way. he was prepared to fire loyal and clever and hardworking employees at the drop of a hat if it meant that the path to the ultimate goal was cleared.

    guilt and relatives

    2. Opportunities are everywhere but your success may well depend on what you say no to.

    There are literally dozens of opportunities available to us every day. The internet and social media has exacerbated this. The internet offers us a myriad of opportunities to create products and/ or new ways of doing business. We have to pick something that we truly love and something that offers huge value. Then we have to stick with it. Mark Zuckerburg for example would probably have made an amazing success of many entrepeneurial ventures but he stuck with one and that is why Facebook has grown so fast. How many people have given up and gone off to something else just when they were about to succeed?

    3. You have to choose something that you love.

    Building something truly amazing like Apple Computers is going to have up and down days. You have to ignore them and push on. You also have to be focused on the future when you are doing anything internet related. All of this requires a great deal of hard work. You really and truly have to love something to give it this much. I also saw that people followed Steve Jobs because his love and focus for what he was doing was obvious. You cannot fake this.

    After the movie I got home and reassessed what I really loved. I love the internet and the possibilities that it offers. I am a writer. I am loving writing. I am so excited to have finally found what I love doing after all these years. I already get focus and hard work. I was a lawyer for many years in what already seems like a past life. I have no phone. No one has ever visited me at home for over 7 years. I have zero distractions. I plan my day and I execute it. I have zero contact with anyone. In fact over the past week i spoke to my friend Adam for 45 mins and apart from that have only spoken to my wife Yoriko. I have gotten a long way closer to my goal of creating the ultimate internet information website this month and next month I will focus even more on that.

    Thank you Steve Jobs and the creators of the movie for the inspiration.

    jobs

    Like this song says at the end….

    Do what you love

    I hope that you find your big thing.
    To your success

    Michael