My name is Michael. I am an addict. I have been hooked on Empire Avenue for over 2 years. I am not able to stay away for very long at all and have even got to opening extra accounts. I have never once asked why. Like my friend Omar Habayeb has said “It is like [...]

Each and every main social network offers the possibilty of becoming “your favorite place”. It is worth giving them all a try. Here are some thoughts about where to begin once you sign up. Do you ever hear people asking why their friends on one network do not follow, respond to or share their posts [...]

I have now had the privilege of associating with Tony Bennett for 2 years. We spoke back then and he outlined his vision for a political campaign based around social media. For 2020. An impressive vision for a loans officer from Shelby Township, Michigan with barely any online connections. What I did not know was [...]

So you have got an “online presence”. You know how the internet works, you create content, you have followers. Your content is shared and promoted. How do you then get people to buy from you. To answer your “calls to action” ? Life is pretty much a game. We can choose to play or not. [...]

This is a draft chapter of my forthcoming book “The 7 Pillars Book”. This is a relatively short chapter compared with many others. My message is simple. You are the media. Use it to give value and to promote yourself and what you do. When I say “you” here I mean you as an individual, [...]

A lot of people ask me how to do Empire Avenue. This post is an excerpt from my soon to be released book “The 7 Pillars Book ~ Build and Nurture your Online Presence for Success.” Empire Avenue fits strongly into the 4th and 6th pillars of your presence but it also deserves a chapter [...]

Recently I spent 54 days offline. How would this make you feel? (It was 4 months ago and I am slowly beginning to recover). I had been online for around 1250 straight days for an average of 15 hours a day. The first day “off” was stressful as I felt my Facebook edgerank on my [...]

People are seeing more and more faster and faster online every day. We are all getting more savvy by way of use of the latest tools and strategies. Getting people to click the magic share button on your posts will be aided if they are the right size and people can see the whole thing. [...]

I spent Monday at the Social Media Week Tokyo event in Gokukuji and have been watching the livestream off and on since then. There were around 300 people at the event and altogether over 50 presentations during the week. Social media Week events are being held in 10 locations and it is a growing thing. [...]

Over the weekend I had a great conversation with my wife Yoriko. We talked about her passions and how best to fulfill them. With the aid of some carefully structured questions I got from her that she was not entirely satisfied at the research centre of one of the world`s top pharmaceutical companies. Yoriko has [...]

A lot of people see little point in social media. They say that the relationships are not real. I can show you many examples of experiences I have had that prove the opposite and here is my latest! It takes a rare kind of person to be open enough to tweet heavily during a one [...]

Sometimes one image or quote or statistic can produce a massive change in our thinking and focus and today this one “got me”. Recently i have been participating in a community that is working together and sharing learning on how to improve the presence of our Facebook pages. In order to contribute better to our [...]

This post will present a quick “checklist” of 7 pillars or building blocks for your Facebook business or “community” page. Having all these blocks in place and constantly rebuilding them will help the effectiveness of your page immeasurably. Many businesses struggle to get people engaging with their page. With the advent of the Facebook social [...]

The possibilities with Vine are endless and of course we are all extremely excited. Yesterday I began a project on Vine called 6 seconds for peace. The idea is that people will take a few seconds to share their affirmation “I declare world peace”. So far there has been an amazing response.Just seconds after I [...]

Vine is a new Twitter App that allows you to create and post 6 second videos that repeat. You can roll say 20 videos into the 6 seconds too if you wish. I have a feeling that it is going to be huge. I am kind of addicted. Vine is a combination of 4 massive [...]